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3 Best Vizzly Alternatives for Embedded Analytics

Mar 11, 2025

Ka Ling Wu

Co-Founder & CEO, Upsolve AI

Table of Contents

Embedded analytics is a must-have for SaaS companies looking to provide their users with seamless, data-driven experiences.

One of the solutions gaining attention in this space is Vizzly, a platform designed to help businesses integrate user-facing analytics without heavy development work. 

However, some have encountered limitations in customization, unclear pricing, and iframe-based embedding, which may not scale well as their product grows.

In this article, I’ll show you three top Vizzly alternatives that provide greater flexibility, customization, and scalability for embedded analytics. 

Let’s explore better alternatives for your business needs.

Why Users Look For Vizzly Alternatives

Based on user reviews, here are a few common reasons why businesses seek Vizzly alternatives:

Reason 1: Limited Customization for Advanced Use Cases

Vizzly offers a Theme API that allows users to modify colors and fonts, but some businesses need more extensive customization

Users have noted that while Vizzly integrates well into applications, it doesn’t provide the same level of flexibility as fully custom-built solutions.

Reason 2: Unclear Pricing Model

One of the most frequently mentioned concerns is that Vizzly does not provide upfront pricing information, requiring potential customers to contact sales for a quote. 

This lack of transparency can make it difficult for businesses to compare costs with other solutions.

Reason 3: No Built-in ETL (Extract, Transform, Load) Capabilities

Vizzly does not currently offer ETL features, meaning that users must ensure their data is already cleaned and structured before integration. For businesses without a dedicated data pipeline, this can be a challenge.

Vizzly ETL Cons

Reason 4: Initial Setup Requires Developer Effort

While Vizzly is known for being developer-friendly, some users found that the initial setup required engineering input before it could go live.

Businesses looking for a fully no-code solution may find other platforms more suitable.

Vizzly Cons 

Reason 5: Scaling and Performance Considerations

Vizzly has been praised for its fast rendering times and lightweight setup, but some businesses working with large-scale analytics workloads may need an alternative that offers more enterprise-grade scalability.

3 Best Vizzly Alternatives or Competitors in 2025

If you’re looking for a better embedded analytics solution than Vizzly, there are several strong alternatives. 

Here’s a comparison table of the three best Vizzly alternatives to consider in 2025:

Tool

Advantages

Disadvantages

Pricing

Upsolve AI

- Fully no-code, easy drag-and-drop dashboard builder.

- Real-time data processing with fast insights.

- Seamless, native embedding (no iframes).

- Transparent and scalable pricing.

- Limited advanced visualization options.

- Primarily focused on customer-facing analytics, not internal BI.

- Launch Plan: $500/month.

- Growth Plan: $1,000/month.

- Enterprise Plan: Custom pricing.

Looker

- Advanced data modeling with LookML for deep insights.

- Strong embedded analytics with Google Cloud integration.

- Highly customizable and scalable for enterprise needs.

- Expensive compared to competitors.

- Requires LookML and SQL expertise, making it complex for non-technical users.

- Slower performance with large datasets.

- Custom pricing (varies by company size and usage).

Metabase

- Open-source option for cost-conscious businesses.

- Easy-to-use interface with SQL and no-code querying.

- Multiple deployment options: self-hosted, cloud, or managed.

- Lower-cost alternative to Looker and Vizzly.

- Basic embedding via iframes, limiting customization.

- Performance issues when handling large datasets.

- Fewer advanced visualization and data modeling features.

- Open Source: Free (self-hosted).

- Starter Plan: $85/month + $5/user.

- Pro Plan: $500/month + $10/user.

- Enterprise Plan: Starts at $15,000/year.

Let’s explore some more details of each tool.

  1. Upsolve AI

Upsolve AI is an AI-powered embedded analytics platform designed to make dashboard creation and data visualization effortless

It allows businesses to seamlessly embed real-time analytics into their applications without requiring advanced technical expertise.

Upsolve AI

Unlike Vizzly, which offers limited customization, Upsolve AI provides full control over the analytics experience through a no-code dashboard builder and developer-friendly embedding options

This makes it an excellent choice for businesses looking for a flexible, scalable, and easy-to-use alternative to Vizzly.

Key Features of Upsolve AI

  • Drag-and-drop interface for building custom dashboards easily.

Upsolve AI Drag and Drop Dashboard Builder
  • You’ll get live data updates for instant decision-making.

  • You’ll have a control dashboard appearance, interactions, and security settings.

  • You also get embed dashboards directly into apps, websites, and portals.

Upsolve AI Embedded Analytics
  • Advanced row-level security (RLS) and access controls for data protection.

Pros & Cons of Upsolve AI

Pros:

  • Fully no-code.

  • Lightning-fast real-time data updates.

  • No iframe embedding—provides a native, seamless experience.

  • Transparent, affordable pricing with no hidden costs.

Upsolve AI Pros

Cons:

  • Targeted at customer facing analytics.

  • May not be ideal for very large enterprises with complex multi-source data modeling.

Upsolve AI Pricing

  • Launch Plan: $500/month

  • Growth Plan: $1,000/month

  • Enterprise Plan: Custom Pricing

Upsolve AI Pricing

Why Choose Upsolve AI Over Vizzly?

Feature

Vizzly

Upsolve AI

Ease of Use

Low-code, developer-friendly

Fully no-code, drag-and-drop

Customization

Theming options only

Full control over dashboards

Real-Time Insights

Limited

Instant live data updates

Embedding Options

Web component

Seamless, native embedding

Pricing

Not publicly disclosed

Transparent, starts at $500/month

Upsolve AI is the best alternative for businesses needing a powerful, real-time, and easy-to-embed analytics solution

It combines flexibility, speed, and affordability, making it ideal for SaaS companies, startups, and scaling businesses that need customer-facing analytics without technical roadblocks. 

  1. Looker

Looker is a modern business intelligence (BI) platform known for its advanced data modeling, seamless integrations, and strong embedded analytics

It enables businesses to connect directly to their data sources, define custom data models, and create interactive dashboards for better decision-making.

Looker

Key Features of Looker

  • Seamlessly integrate dashboards into apps and customer portals.

  • LookML Data Modeling – Define, structure, and customize data for deeper insights.

  • AI-Powered Insights – Automate data analysis and trend detection.

  • Wide Data Connectivity – Connects to databases, cloud platforms (BigQuery, Snowflake), and third-party apps.

  • Collaboration Tools – Share dashboards, set alerts, and integrate with Google Workspace.

Pros & Cons of Looker

Pros:

  • Advanced data modeling with LookML for deep insights.

  • Strong embedding capabilities for customer-facing analytics.

  • Seamless integration with Google Cloud and other enterprise tools.

  • Centralized data consistency across teams.

Cons:

  • Steep learning curve – Requires LookML and SQL knowledge.

  • High cost – Expensive compared to Vizzly and other alternatives.

  • Performance issues – Can be slow with large datasets.

Looker Pricing

Looker does not provide public pricing.

  • Pricing: Custom quotes available upon request.

Why Choose Looker Over Vizzly?

Feature

Vizzly

Looker

Ease of Use

Low-code, easy setup

Requires LookML & SQL knowledge

Data Modeling

Limited customization

Advanced LookML-based modeling

Embedded Analytics

Web component

Full embedding support

Integration

Basic integrations

Extensive Google Cloud & third-party support

Pricing

Not publicly disclosed

Expensive, custom pricing

Looker is a strong alternative to Vizzly for businesses that need enterprise-grade analytics, data consistency, and advanced modeling capabilities

However, it is best suited for companies with experienced data teams due to its higher cost and learning curve.

  1. Metabase

Metabase is an open-source business intelligence (BI) platform that allows businesses to create interactive dashboards and reports without needing deep technical expertise.

It’s a popular alternative for companies looking for cost-effective, customizable, and easy-to-embed analytics solutions.

Metabase

Key Features of Metabase

  • Users can build dashboards using a drag-and-drop interface or write SQL for advanced analytics.

  • Seamlessly integrate dashboards into web apps via iframes or SDK.

  • Custom Branding & White-Labeling – Modify colors, fonts, and UI elements to match your platform.

  • Multi-Tenant Analytics – Control data access with row- and column-level permissions.

  • Flexible Deployment – Available as self-hosted, cloud-hosted, or fully managed.

Pros & Cons of Metabase

Pros:

  • Free, open-source version available for self-hosting.

  • Simple, user-friendly UI for non-technical users.

  • Strong embedding capabilities with SDK and iframe options.

  • Lower-cost alternative to Looker, Vizzly, and other BI tools.

Cons:

  • Performance issues when handling large datasets.

  • Limited customization options compared to enterprise BI solutions.

  • Basic embedding options compared to fully integrated solutions like Upsolve AI.

Metabase Pricing

Metabase offers multiple pricing plans to fit different business needs:

  • Open Source – Free, self-hosted with basic BI features.

  • Starter Plan – $85/month + $5/user (cloud-hosted with basic embedding).

  • Pro Plan – $500/month + $10/user (interactive embedding & advanced features).

  • Enterprise Plan – Custom pricing (starts at $15,000/year).

Metabase Pricing

Why Choose Metabase Over Vizzly?

Feature

Vizzly

Metabase

Ease of Use

Low-code, quick setup

No-code with SQL customization

Embedded Analytics

Web component embedding

Iframe or SDK embedding

Customization

Theming options only

Full white-labeling available

Data Permissions

Basic controls

Multi-tenant access control

Pricing

Not publicly disclosed

Starts free, paid plans available

Metabase is a strong alternative to Vizzly for businesses that need a free or low-cost BI tool with flexible embedding options

It’s best for teams that want more customization control without committing to expensive enterprise software.

How to Choose the Best Vizzly Alternative for Your Needs

Here’s a quick checklist to help you make an informed decision:

  1. Customization: Does the tool offer full control over the analytics experience?

Vizzly provides limited customization through theming options like colors and fonts. 

If you need deeper control over the dashboard design, interactions, or branding, look for tools like Upsolve AI and Looker, which allow more flexibility in UI customization and embedding options.

  1. Pricing: Is the pricing model transparent and scalable?

One of the biggest concerns users have with Vizzly is its lack of transparent pricing

If you prefer a clear cost structure, Upsolve AI and Metabase offer upfront pricing with scalable plans. 

Looker, on the other hand, follows a custom pricing model, which may not be ideal for businesses looking for predictable costs.

  1. Integration: Does it work seamlessly with your existing tech stack?

Embedded analytics should integrate effortlessly with your databases, applications, and BI tools. If you need:

  • Deep Google Cloud integration, Looker is a strong choice.

  • A lightweight, easy-to-deploy solution, Upsolve AI is a better option.

  • An open-source, self-hosted alternative, Metabase provides flexibility with SQL and no-code querying.

  1. Embedding Method: Web Component vs. Iframe—What Works for You?

Iframe-based embedding, like what Vizzly and Metabase offer, is easy to implement but may limit customization and performance

If you need seamless, native embedding, Upsolve AI and Looker provide advanced embedding options that better integrate with your application.

  1. Security & Scalability: Can the tool handle growth and ensure data protection?

For SaaS companies handling sensitive user data, features like row-level security (RLS) and multi-tenant support are crucial.

  • Upsolve AI offers RLS and fine-grained access controls, making it ideal for secure, customer-facing analytics.

  • Looker provides advanced permission controls, but it requires technical expertise to configure.

  • Metabase has basic multi-tenant controls, but its security features are less robust compared to enterprise solutions.

Conclusion

Finding the right Vizzly alternative comes down to what your business needs most:

  • For a fully no-code, real-time, and seamless embedding experience, Upsolve AI is the best pick. It removes iframe limitations, ensures fast performance, and offers transparent pricing.

  • For advanced data modeling and deep Google Cloud integration, Looker is a strong option, though it requires SQL knowledge and comes at a higher cost.

  • For an open-source, budget-friendly solution, Metabase provides a solid self-hosted alternative with flexible deployment options.

If you’re looking for a developer-friendly, scalable, and easy-to-integrate analytics solution that enhances your users’ experience, Upsolve AI makes embedding powerful insights effortless.

Try Upsolve AI today and see how easily you can bring real-time analytics to your customers.

Want to Learn More?

Get in touch to get ahead of the curve. Upsolve your product and unlock the complete potential of your product today.

Let’s Chat

Want to Learn More?

Get in touch to get ahead of the curve. Upsolve your product and unlock the complete potential of your product today.

Let’s Chat

Want to Learn More?

Get in touch to get ahead of the curve. Upsolve your product and unlock the complete potential of your product today.

Let’s Chat

Want to Learn More?

Get in touch to get ahead of the curve. Upsolve your product and unlock the complete potential of your product today.

Let’s Chat