7 Best Embedded Analytics Tools Pricing in 2025

Finding the right embedded analytics tool isn’t just about features—it’s also about cost.

Many tools advertise competitive pricing, but once you factor in hidden fees, per-user costs, API call limits, and data usage restrictions, the total expense can quickly spiral out of control. 

Pricing models vary. Some charge per user, others bill based on data volume or API calls, and some offer flat-rate pricing. 

If you don’t choose wisely, you could end up paying more than expected or struggling to scale your analytics without breaking the bank.

That’s why this guide breaks down the exact pricing of the top embedded analytics tools in 2025, highlighting their costs, limitations, and overall value.

By the end of this blog, you’ll know exactly which tool fits your budget and long-term business goals.

Overview of Embedded Analytics Pricing Models

Before diving into the pricing of specific tools, it’s important to understand how embedded analytics platforms structure their costs. 

Different tools follow different models, and choosing the wrong one could lead to unexpected expenses as your business scales.

1. Seat-Based Pricing

• Some tools charge per user. This model works well if you have a small team but can become expensive as your user base grows. 
  
  

• If you plan to scale your analytics to many users, a seat-based model might not be the most cost-effective option.

2. Usage-Based Pricing

• In this model, pricing depends on API calls, data volume, or query executions. While it offers flexibility, costs can fluctuate unpredictably. 
  
  

• Businesses with heavy data usage may find this model difficult to budget for.

3. Feature-Based Pricing

• Some platforms offer tiered plans, where advanced features like AI-driven insights, predictive analytics, or white-labeling require additional payments. 
  
  

• This structure can be beneficial if you only need basic analytics, but upgrading for essential features can get costly.

4. Fixed Pricing

• A few providers offer flat-rate pricing with all-inclusive features. This is ideal for companies that want predictable costs and scalability without worrying about per-user fees or API restrictions. 
  
  

• However, not all fixed-price plans provide enterprise-grade features.it’s important to check the details.

With these pricing structures in mind, let’s break down the actual costs of the top embedded analytics tools in 2025.

7 Best Embedded Analytics Tools Pricing in 2025

Here’s a quick comparison table of the top 7 embedded analytics tools:

Let’s explore in detail.

1. Upsolve AI

Upsolve AI is a customer facing analytics platform that simplifies dashboard creation and real-time data visualization. 

It allows businesses to integrate analytics seamlessly into their applications without requiring advanced technical expertise. 

Key Features

• Drag-and-drop interface for building custom dashboards easily.
  
  

• Live data updates for instant decision-making.
  
  

• Full control over dashboard appearance, interactions, and security settings.
  
  

• Direct dashboard embedding into apps, websites, and portals.
  
  

• Advanced row-level security (RLS) and access controls for data protection.

Upsolve AI Pricing

Upsolve AI follows a tiered fixed pricing model based on usage and features, offering flexible plans that cater to businesses of all sizes.

1. Startup Plan – $500/month

• 3 embedded dashboard templates.
  
  

• Supports up to 50 tenants.
  
  

• iFrame component embedding.
  
  

• CSV downloads.
  
  

• Access to Slack community support.

2. Growth Plan – $1,000/month

• Includes all features of the Startup Plan.
  
  

• More than 3 embedded dashboard templates.
  
  

• Supports over 50 tenants.

• Custom dashboard styling.

• React component embedding.

• Embedded business intelligence (end-user personal workspace).

• PDF downloads.

• Dedicated support and onboarding.

3. Enterprise Plan – Custom Pricing

• Includes all features of the Growth Plan.

• Unlimited embedded dashboard templates.

• Unlimited tenants.

• AI-powered end-user-facing analytics.

• On-premise deployment option.

• SAML Single Sign-On (SSO).

• 24/7 dedicated support and onboarding.

With Upsolve AI, your business will get a faster, more flexible, and cost-effective embedded analytics solution. 

2. Looker

Looker is a powerful embedded analytics platform known for its advanced data modeling capabilities and integration with cloud data warehouses. 

Key Features

• LookML-powered data modeling for creating reusable, scalable data definitions.

• Customizable dashboards and embedded analytics for customer-facing applications.

• Seamless integration with Google Cloud, BigQuery, and other cloud data sources.

• Advanced security features, including row-level access controls.

• API access for developers, allowing deep customization and automation of analytics workflows.

Looker Pricing

Looker follows a usage based pricing model.

However, their pricing is not transparent. You’ll need to contact their sales team for an exact quote. 

Here’s a general breakdown based on available information I could get:

1. Standard Edition

• Designed for smaller teams with fewer than 50 users.

• Includes:

• One main setup (production instance).

• 10 Standard Users.

• 2 Developer Users.

• 1,000 query-based API calls per month.

• 1,000 admin API calls per month.

• Pricing: Contact sales. However, it is estimated to start around $5,000 per month

2. Enterprise Edition

• Built for larger teams needing enhanced security features.

• Includes:

  • One main setup (production instance).

  • 10 Standard Users.

  • 2 Developer Users.

  • 100,000 query-based API calls per month.

  • 10,000 admin API calls per month.

• Pricing: Custom quote. It varies based on usage and deployment needs.

3. Embed Edition

• Ideal for embedding analytics in customer-facing applications.

• Includes:

  • One main setup (production instance).

  • 10 Standard Users.

  • 2 Developer Users.

  • 500,000 query-based API calls per month.

  • 100,000 admin API calls per month.

• Pricing: Custom Quote. It estimatedly starts from $30,000 to $60,000 per year, depending on API usage

Looker provides businesses with self-service analytics, customizable dashboards, and embedded reporting, making it a popular choice for SaaS companies and enterprises that need scalable analytics solutions.

3. Microsoft Power BI

Microsoft Power BI is a business intelligence and data visualization platform that enables users to create interactive reports and dashboards. 

Key Features

• Interactive Reports & Dashboards – Build custom reports with drag-and-drop functionality.

• AI-Powered Insights – Use AI-driven automation for data analysis and trend detection.

• Seamless Microsoft Integration – Connect with Excel, Azure, and Microsoft 365 for streamlined workflows.

• Data Connectivity – Supports integration with hundreds of data sources, including cloud and on-premise databases.

• Embedded Analytics – Embed dashboards and reports into apps for customer-facing analytics.

Power BI Pricing

Power BI offers a tiered seat-based pricing model that includes a free version, per-user subscriptions, and an enterprise-grade embedded analytics option.

1. Power BI Free – $0/month

• Designed for individual users who want to create interactive reports.

• Limited sharing and collaboration capabilities.

• Best for personal data analysis and basic reporting.

2. Power BI Pro – $10/user/month

• Allows users to create, share, and collaborate on reports across teams.

• Includes AI-powered insights, data visualization tools, and cloud-based data storage.

• Required for publishing reports and sharing dashboards with others.

3. Power BI Premium Per User – $20/user/month

• Supports larger datasets and more frequent refresh rates.

• Offers advanced AI-driven automation, data preparation, and paginated reports.

• Suitable for organizations with complex data analysis needs.

4. Power BI Embedded – Variable Pricing (Contact Sales)

• Designed for embedding analytics into customer-facing applications.

• Pay-as-you-go model based on data capacity rather than per-user licensing.

• Provides full customization, white-labeling, and automation for report deployment.

Microsoft Power BI It integrates seamlessly with Microsoft’s ecosystem, including Azure, Excel, and Microsoft 365, making it a popular choice for businesses that rely on Microsoft products.

4. Tableau

Tableau is a business intelligence (BI) and data visualization tool that helps organizations analyze, visualize, and share data insights interactively. 

Key Features

• Interactive Data Visualizations – Create dynamic charts, graphs, and dashboards with drag-and-drop functionality.

• AI-Powered Insights – Get automated recommendations and predictive analytics for deeper insights.

• Embedded Analytics – Seamlessly integrate dashboards into applications and websites.

• Live & In-Memory Data Connections – Connect to databases, cloud services, and live data sources.

• Collaborative Data Sharing – Share dashboards and reports across teams with cloud-based access.

Tableau Pricing

Tableau follows a tiered, per-user pricing model, with separate plans for individual users, teams, and embedded analytics.

1. Tableau Creator – $75/user/month

• Full access to Tableau Desktop, Tableau Prep Builder, and one Creator license for Tableau Cloud or Server.

• Designed for analysts and power users who need to create, manage, and publish reports.

2. Tableau Explorer – $42/user/month

• Allows users to explore and interact with published dashboards.

• Suitable for business teams who need self-service analytics without deep data modeling.

3. Tableau Viewer – $15/user/month

• Provides view-only access to Tableau dashboards and reports.

• Best for executives and non-technical users who need data insights but won’t build dashboards.

4. Tableau Embedded Analytics – Custom Pricing (Contact Sales)

• Enables companies to embed Tableau dashboards into their applications for customer-facing analytics.

• Offers full customization, white-labeling, and security controls for external data access.

• Pricing varies based on data usage, user count, and deployment type.

Known for its intuitive drag-and-drop interface, Tableau makes data exploration accessible to both technical and non-technical users.

5. ThoughtSpot

ThoughtSpot is an AI-based analytics platform that enables businesses to explore and analyze data using natural language search.

Key Features

• AI-Powered Search – Use natural language queries to explore data instantly.

• Automated Insights – Get AI-generated recommendations and trend analysis.

• Embedded Analytics – Seamlessly integrate interactive dashboards into applications.

• Live Query Data Connections – Connect to cloud data platforms like Snowflake, BigQuery, and Redshift.

• Row-Level Security & Access Controls – Ensure secure and personalized data access.

ThoughtSpot Pricing

ThoughtSpot follows a tiered, usage-based pricing model, with separate plans for internal BI and embedded analytics.

1. ThoughtSpot Essentials – $1,250/month

• Up to 20 users.

• Supports up to 25 million rows of data.

• Includes natural language search, automated insights, and row-level security.

• Best for small teams looking to integrate AI-powered analytics.

2. ThoughtSpot Pro – Custom Pricing (Contact Sales)

• Unlimited users.

• Supports up to 500 million rows of data.

• Enhanced security features, priority support, and enterprise integrations.

• Designed for scaling businesses that need advanced analytics and governance.

3. ThoughtSpot Enterprise – Custom Pricing (Contact Sales)

• Unlimited data, users, and permission groups.

• Includes enterprise-level security, governance, and dedicated support.

• Ideal for large organizations requiring multi-tenant embedded analytics.

ThoughtSpot is a powerful choice for companies looking to embed AI-powered, search-driven analytics into their products or use it internally for self-service BI. 

However, its pricing is on the higher end, making it more suitable for mid-to-large enterprises rather than startups with limited budgets.

6. Sisense

Sisense is an API-first embedded analytics platform that enables businesses to integrate data visualizations, dashboards, and AI-powered insights into their applications.

Key Features

• Embedded analytics with fully customizable dashboards and reports.

• AI-powered insights for predictive analytics and automated data discovery.

• API-first architecture, enabling deep integration into applications.

• Hybrid and multi-cloud support, allowing flexible data hosting options.

• Scalable infrastructure with the ability to handle large datasets efficiently.

Sisense Pricing

Sisense does not publicly list its pricing, following a custom quote-based pricing model.

However, after some more searching, I found this list on the AWS Marketplace.

According to the AWS Marketplace, Sisense pricing starts at $40,000 annually. Their subscription model is structured in 3 tiers:

1. Essential

2. Advanced

3. Pro

What specific features are associated with each subscription package?

Here’s what my research showed:

1. Self-Hosted Solutions

• Approximately $10,000 per year for about five users.

• Key Features:

  • Connects to multiple data sources seamlessly.

  • Ability to create personalized dashboards tailored to business needs.

  • Optimizes CPU cache usage for efficient handling of large datasets.

  • Different access levels for full users and viewers.

2. Cloud Solutions

• Around $21,000 per year for five users.

• Key Features:

  • Access to Sisense's capabilities via cloud infrastructure.

  • Easily scales with the growth of user count and data volume.

  • Provides real-time data processing and visualization capabilities.

  • Enhanced features for team collaboration on data insights.

3. Advanced Packages

• Ranges from $40,600 to $109,000 annually based on user count and complexity.

• Additional Features:

  • Includes predictive analytics and machine learning capabilities.

  • Custom API integration for tailored solutions.

  • Dedicated customer success teams for ongoing assistance.

4. Per-User Pricing Model

• Basic Plan: Starts at about $49 per month per user.

• Professional Plan: Around $160 per month for unlimited users, typically including all features of the basic plan plus advanced functionalities.

5. Custom Solutions

• For organizations requiring tailored solutions, Sisense offers custom-built plans that can include:

  • Infinite clicks/month.

  • Comprehensive feature access tailored to specific business needs.

  • Premium support options.

Sisense is ideal for businesses that need full control over their analytics experience, but its pricing can be steep, especially for startups and small businesses.

7. Qlik Sense

Qlik Sense is a self-service business intelligence and data analytics platform that enables organizations to explore, visualize, and share insights from their data. 

Key Features

• Associative Data Model – Explore and analyze data relationships without predefined queries.

• Augmented Analytics – AI-driven insights and natural language querying.

• Embedded Analytics & APIs – Seamlessly integrate dashboards into applications and portals.

• Scalability & Multi-Tenancy – Supports enterprise-level data analysis with flexible deployment options.

• Advanced Data Governance – Row-level security, user-based access controls, and compliance features.

Qlik Sense Pricing

Qlik Sense follows a usage-based pricing model, where businesses pay based on data usage, number of users, and additional features.

1. Qlik Sense Standard – $825/month

• Starts at 25GB/year of data for analysis.

• Includes 20 full users (additional users require a separate purchase).

• Supports interactive data visualizations, AI-generated insights, and dashboard sharing.

• Ideal for small teams and groups needing a scalable BI solution.

2. Qlik Sense Premium – $2,500/month

• Starts at 50GB/year of data for analysis.

• Supports up to 100,000 Basic Users and 20+ full users.

• Includes predictive analytics with automated machine learning (Qlik AutoML™).

• Provides enterprise-grade governance, multi-source data integration, and premium support.

• Best for organizations that need scalable embedded analytics.

3. Qlik Sense Enterprise – Custom Pricing (Contact Sales)

• Starts at 500GB/year of data for analysis.

• Supports up to 100,000 total users, including both Basic and Full Users.

• Includes volume discounts, personalized customer success plans, and enhanced performance.

• Offers multi-cloud deployment, custom branding, and full enterprise security.

• Designed for large enterprises and SaaS providers embedding analytics into their applications.

Qlik Sense is best suited for organizations that require advanced security, AI-driven insights, and seamless embedded analytics. 

However, smaller teams may find its pricing steep compared to other BI alternatives.

Conclusion

Let’s be real—pricing for embedded analytics can get messy. 

Between hidden per-user costs, API call charges, and unpredictable data usage fees, it’s easy to underestimate how much you’ll actually be paying in the long run.

If you want to avoid the pricing headaches, go with a fixed-cost solution like Upsolve AI or Qlik Sense. No per-user surprises. No fluctuating API costs.

If you're deep into the Microsoft or Google ecosystem, Power BI or Looker might seem like an obvious choice; but be prepared for enterprise-grade price tags and complex licensing models.

At the end of the day, the right tool is the one that fits your budget without limiting your growth.

Want a transparent, scalable solution without the bloated costs?
→ Try Upsolve AI today and embed analytics without breaking the bank.